Where to Buy Old School Lolita New

Ever wondered where you can buy oldschool lolita pieces new? This blog will tell you everywhere I know of that offers old school lolita, from the major brands right down to the side hustle indie brands.

Bettys Blue Tag Guide

I'm trying to work out when each tag for Bettys Blue was used, inspired by RaineDragon's archiving of when each lolita brand tag was used. I have quite the interest in vintage J-fashion outside of lolita, and always found it a shame there wasn't more archiving of none-lolita brands.

This blog is a WIP and will be updated as  time goes on if I find more information for tags. I'm going off information given on listings by Japanese secondhand sellers so this may not be completely accurate depending on their memory. If you have any information I haven't included, please do let me know!

Click read more to view the guide!

The Entire History of Lolita Fashion [timeline]

Ever wondered about the history of lolita fashion? This blog post covers pretty much the entire timeline of notable events in lolita~

If you want a slightly more in depth look at the earliest years of lolita you can read my blog post about it

How to Dress in Old School Lolita ∣ Pt.1

This blog post is hopefully going to be a comprehensive guide to how to most accurately and authentically dress in old school lolita. It's all tips and tidbits that I've picked up myself over the years of wearing and admiring old school, mostly just from observing things in photos. Perhaps you will find these points helpful, or perhaps you'd prefer to ignore it and just do your own thing~! I thought I might give some tips that I feel might help you wear the style in as authentically of-the-time a way as possible, and bring light to possibly forgotten features, without being too prescriptive.

Looking At The Roots Of Lolita - Pre-Oldschool

When I first discovered that lolita fashion had its roots in the 1970s and 80s, I was quite surprised to hear it, seeing as the oldest lolita photos we tend to see are from the late 1990s. I was about a year into wearing the fashion, and was reading fyeahlolita's blog post talking about lolita in the 70s, 80s & 90s. I recommend you check it out. However, her post doesn't include many photos to demonstrate the earlier years, most of the ones included are from the 90s. I have been very interested to learn more about lolita's roots, and expand upon the revelations made by fyeahlolita. 

I had come across a small handful of earlier pre-lolita looks, but last night I decided to dig deeper and find more information, and I ended up doing a deep dive until nearly 3am. Now, I will be including some information that is in fyeahlolita's blog, just so that I'm not missing any information, but I'm not trying to step on any toes or anything.

Just a warning that this post is going to be very image heavy, but I'm sure that's what you're here for anyway~